Africa’s leading music streaming and downloads service, Spinlet is
set to show a huge presence at this year’s Social Media Week (SMW). The global event, which will be hosted in major cities that include Lagos, Hamburg, Jakarta and New York, is a week-long event that will begin on Monday 22nd February. The theme for this year’s event is Re-imagining human connectivity.
Spinlet has shown a desire to collaborate with Beat FM to produce a special ‘Music Day’, at the Landmark Events Centre in Lagos as well as host a special ‘Jam Session’ featuring special performances by leading Nigerian artists at Spinlet HQ.
On the rationale behind Spinlet’s involvement in this year’s
SMW, Nkiru Balonwu, CEO of Spinlet said that social media has become a huge part of the music industry, and that musicians must use it to connect directly with fans.
Beyond that, social media is changing the very nature of media itself, the way people communicate with one another, the
way they access new music and art. The combination of Music Day and a high profile Spinlet Jam session, all centred around Social Media Week, is a great way to demonstrate how music and social media are together reshaping the lives of Nigerians in 2016.
The Music Day – in collaboration with Beat FM – will take place on Wednesday, 24th February. It will include a panel session entitled ‘Getting paid in full in this Internet-of-free era’ and this will include Eldee, former recording artiste and currently CEO of Play Data; M.I,
CEO of Chocolate City and recording artiste; Omotayo George, Manager, VAS Propositions & Promotions, MTN; Chinedu Chukwuji – CEO, Copyright Society of Nigeria (COSON), Dayo Olopade, Strategic Media Partnerships, Facebook and PiriyeI Sokrari – CEO, Aristokrat records as discussants.
After the discussion there will be a more light-hearted activity on Thursday, 25th February, when a special Spinlet Jam session, reflective of the entertainment and communicative natures of music and social media, will be made open to the public and hosted by Beat FM OAP, Jimmie.
Performances from artistes like the amazing producer and artiste, Samklef, Rocker Clay and Chocolate City artistes – Ruby Gyang, Loose Kaynon and Koker will entrall the audience.
Nigerian Breweries Plc is the official beverage supplier at the Jam session which will hold at Spinlet HQ Plot 2, Block 127, Bunmi Olowude Street Lekki, Lagos.
During the week-long event, Spinlet has also partnered with Four Points by Sheraton Lagos, Twenty 2 Ten clothing, Afrocabs and Silverbird Cinemas to reward their audience with prizes that include a dinner for 2, Snapbacks and movie tickets. Spinlet is using this opportunity to reward their faithful and loyal social media followers.