The United Nations (UN) will make use of the local languages and social media in disseminating information about the Sustainable Development Goals (SDGs)
Seyi Soremekun, the National Information Officer of the United Nations Information Centre (UNIC) made this known while featuring on a development personality program; CSWeekly on Radio One, 103.5 FM, Lagos.
He said that the centre will make use of social media in disseminating information to the public, adding that the SDGs has been translated to the major languages of Nigeria.
“UNIC have the responsibility of disseminating information about the SDG, breaking it down to components that will be easily understood by an average Nigerian. In pursuance of this, we have translated the SDG into the four local languages Yoruba, Hausa, Ibo and Pidgin languages to make it accessible.
“We have a multimedia approach to publicizing the SDG and the Social media is one of the tools. The youth are very active on social media and that is why we crafted and launched a campaign tagged the ‘17.17 SDG campaign’. The plan is that in the first 17 days of the month, we’ll be talking about each goal each day but that does not mean that we’ll be silent for the remaining days of the month, the campaign will still go on.”
Stressing that the goals cannot be achieved without the active participation of the various medium, he charged the Nigerian media to be innovative and steadfast in implementation.
“Media is a strategic partner of the UN. It is our responsibility to give useful information and educate the masses on the importance of these goals. The media should also initiate programs that are development oriented, that will better the life of the people.”
Soremekun said that the MDG, which ended in 2015 has resurrected in the SDG which have a broader target and benefit for humanity.
“The MDG only technically ended with a lot of progress recorded at different levels of the eight goals. There are lessons learnt in MDG, so the lessons learnt informed SDG. We thought of building on the achievements of the MDG and setting goals in line with the new challenges of the world. For instance, the MDG was silent on areas as industrialization and climate change but we now have it in SDG.
“It was drafted through a wide consultation with three major stakeholders; the government, the civil society and the private sector. They were part of the drafting and they will be part of the implementation.”
He stated that the centre has various programs for the year which include; outreaches to secondary schools and tertiary institutions, media outreach and many other programs relating to SDG and climate change.